Financial Analysis – A Study
1. Introduction
New companies Act 2013 introduced with aim of easing the process of doing
business in India and improvement of corporate governance and making companies
more accountable. There are 29 chapters, 7 schedules and 470 sections. The Act
has replaced Companies Act, 1956 (in a partial manner) after receiving the
assent of the President of India on 29 August 2013. Section 2 (40) deals the
definition of ‘financial statement”. This statement will provide the true and
fair view of state of affairs of the company in accordance with the accounting
standard notified under section 133.
Financial statement includes the statement of profit and loss, statement
of balance sheet, cash flow statement, statement of changes of equity and notes
to the account. Cash flow statement is not mandatory for all companies. The
Company act 1956 didn’t include cash flow statement in the Definition of
Financial statement. The Applicability of Cash Flow Statements governed by the
Companies (Accounting Standards) Rules, 2006. Provided that the financial
statement, with respect to One Person Company, small company and dormant
company, may not include the cash flow statement; It means all the companies
whether private or public needs to include cash flow statement in its financial
statement except the One Person Company, small company and dormant company. Now
we have to check the definition of One Person Company, small company and
dormant company
One Person Company: As per sec 2(62) of The CA, 2013 -One Person Company”
means a company which has only one person as a member;
Small company
Sec 2(85) ‘small company’’ means a company, other than a public company,—
(i) paid-up share capital of which does not exceed fifty lakh rupees or
such higher amount as may be prescribed which shall not be more than five crore
rupees; and
(ii) turnover of which as per its last profit and loss account does not
exceed two crore rupees or such higher amount as may be prescribed which shall
not be more than twenty crore rupees: Provided that nothing in this clause
shall apply to—
(A) a holding company or a subsidiary company;
(B) a company registered under section 8; or
(C) a company or body corporate governed by any special Act;
Dormant company
As per sec 455 of The CA, 2013 “Dormant Company” means a company
(i) Where a company is formed and registered under this Act for a future
project or to hold an asset or intellectual property and has no significant
accounting transaction, such a company or an inactive company may make an
application to the Registrar in such manner as may be prescribed for obtaining
the status of a dormant company.
Explanation.—For the purposes of this section,—
(i) “inactive company” means a company which has not been carrying on any
business or operation, or has not made any significant accounting transaction
during the last two financial years, or has not filed financial statements and
annual returns during the last two financial years;
(ii) “significant accounting transaction” means any transaction other
than—
(a) payment of fees by a company to the Registrar;
(b) payments made by it to fulfil the requirements of this Act or any
other law;
(c) allotment of shares to fulfil the requirements of this Act; and
(d) payments for maintenance of its office and records.
Crux and comparison analysis:
A public company will never be a small company, therefore in case of
private companies, the limit has been decreased as far as turnover is concerned
earlier it was exceeds 50 crores. Now it has been decreased to 2 crores
resulted in increase in the compliance of the companies. In nutshell, it is
applicable to almost all the private companies as 2 crores turnover is very
nominal amount. Also there is no limits of borrowing as specified in accounting
standards. MCA has also put a check on paid-up share capital for the
applicability of CFS (Which is 50Lacs).
There are 39 accounting standard active till the date. Accounting
standard is the guidelines or set of principles for recording the business
transactions in books of account. Ind As 7 deals the statement of cash flow.
Ind As-1 deals the presentation of financial statement and Ind As-110 deals the
consolidated financial statement.
Financial Analysis is the process of identifying the financial strength
and weaknesses of the firm by properly establishing relationship between items
of financial statements. A financial statement is an organized collection of
data according to logical and conceptual framework. Consistent accounting
procedure. Its purpose is to convey an understanding of some financial aspects
of a business firm. It may show a position at a moment of time as time, as in the
case of an income statement.
Financial performance refers to the act of performing financial activity.
In broader sense, financial performance refers to the degree to which financial
objectivities being or has been accomplished. It is the process of measuring
the results of firm’s policies and operations in monetary terms. It is used to
measure firms over all financial health over a given period of time.
MEANING AND DEFINATION OF FINANCIAL
ANALYSIS
"Financial statements should be understandable, relevant, reliable
and comparable. Reported assets, liabilities, equity, income and expenses are
directly related to an organization's financial position.
Financial statements are intended to be understandable by readers who
have "a reasonable knowledge of business and economic activities and
accounting and who are willing to study the information diligently."
According to Lev- “financial statement analysis is an information
processing system design to provide data
for decision making models, such as the portfolio selection model, bank lending
decision models and corporate financial models
“.
According to john Myer, “financial statement analysis is largely a study
of relationship among the various financial factors in a business as disclosed
by single set of statements and a study of the trend of these factors as shown
in a series of statements.
According to Kennedy and Muller, “the analysis and interpretation of
financial statements reveal each and every aspect regarding the well-being
financial soundness, operational efficiency and credit worthiness of the
concern concerned”.
Financial statement analysis embraces the methods used in assessing and
interpreting the result of past performance and current financial position as
they relate to particular factors of interest in investment decisions. It is an
important means of assessing past performance and in forecasting and planning
future performance.
v Recorded facts: We need to
first record facts in monetary form to create the statements. For this, we need
to account for figures of accounts like fixed assets, cash, trade receivables,
etc.
v Accounting conventions:
Accounting Standards prescribe certain conventions applicable in the process of
accounting. We have to apply these conventions while preparing these
statements. For example, the valuation of inventory at cost price or market
price, depending on whichever is lower.
v Postulates: Apart from
conventions, even postulates play a big role in the preparation of these
statements. Postulates are basically presumptions that we must make in
accounting. For example, the going concern postulate presumes a business will
exist for a long time. Hence, we have to treat assets on a historical cost
basis.
v Personal judgments: Even
personal opinions and judgments play a big role in the preparation of these
statements. Thus, we have to rely on our own estimates while calculating things
like depreciation.
OBJECTIVES OF FINANCIAL ANALYSIS
The major objectives of financial statement analysis are to provide
decision makers information about a business enterprise for use in decision
making. Uses of financial statement information are management for evaluating
the operational and financial efficiency of the enterprise as a whole or of sub
units; investors for making investment decisions and portfolio decisions,
lenders and creditors for determining the credit worthiness and solvency
position; employee and labour unions for deciding economic status of the
enterprise and making sound decisions in wage and salaries negotiations.
However, the
following are generally considered to be the objectives of financial Analysis:
·
To find out the financial stability and soundness of the
business enterprise.
·
To assess and evaluate the earning capacity of the business.
·
To estimate and evaluate the fixed assets, stock, etc of the concern.
·
To estimate and determine the possibilities of future growth
of business.
·
To assess and evaluate the firm’s capacity and ability to repay
short-term and long-term loans.
·
To evaluate the administrative efficiency of the business enterprise.
SIGNIFICANCE OF FINANCIAL ANALYSIS
Financial statements analysis is an attempt to determine the significance
and meaning of the financial statements data, which measure the enterprise’s
liquidity profitability, forecast may be made of the future earnings, solvency
and other indicators to assess its operating efficiency, financial position and
performance.
Financial analysis serves the following purpose:
1.
To know the operational efficiency of the business.
2.
This will enable the management to locate weak spots of the
business and take necessary remedial
action.
3.
Helpful in measuring the solvency of the firm in taking
appropriate decisions for strengthening the short-term as well as long-term
solvency of the firm.
4.
Comparison of past and present results.
5.
Financial analysis helps the managers in taking certain
decisions for improving the profitability or reducing the losses of the firm.
6.
Helps in judging the solvency i.e. the capacity of the
business to repay their loans.
7.
Financial statement analysis is a significance tool in
predicting the bankruptcy and failure of the business enterprises.
8.
The financial analysis will help in assessing future development
by making forecasts and preparing budgets.
- collect input data;
- process data;
- analyze/interpret the
processed data;
- develop and
communicate conclusions and recommendations; and
- follow up.
v Indifferent to market
values
Financial statements are a
derivative of bookkeeping and accounting. While accounting, an accountant
records the transaction at cost. For example, assume an asset is purchased at
the beginning of a financial year at $10,000 (based on the invoice value). At
the end of the year, the real market value of the asset goes down to $5000 due
to a new technology introduced in the market. The balance sheet of this company
would show this asset’s value @ $10,000. At the max, there would be some
depreciation say @15%. The net value after depreciation also would be $8,500 (
$10,000 less $1500). Still, there is a vast difference between the balance
sheet value and the market value of this asset. So, heavy reliance on
historical costs makes the financial statement less reliable and more
misleading.
v Inflation
We all know that inflation
is a reality. Sadly, financial statements do not consider the effects of
inflation on the assets and liabilities shown in the balance sheet. In a period
when the inflation rate is too high, the balance sheet misleads by showing
substantially low values.
v Specific time period
Financial statements are
prepared for a specific time period normally a year. Looking at one such period
could be misleading because of seasonal impact on businesses, economic ups and
downs etc. It is always advisable to look at 2 to 3 periods or even more if we
wish to have a true analysis of the affairs of a company. Also, these
statements show financial position on a particular date where is the financial
position changes every day and with every transaction.
v Not comparable
For checking the
performance of one company, it is a common practice to compare it with other
similar company in the same sector. A financial statement just gives an
indication and does not facilitate true comparison between the two companies.
It is simply because different accounting practices followed by these
companies. Although, good companies mention most of the deviations from
accounting policies in their disclosures. Even after a financial statement
reader takes the pain of reading the disclosure, and if he finds a difference
in policies of two companies, he cannot go and prepare the financial statements
based on one single policy for the sake of his comparison. We must note that it
is a good practice to read disclosures along with the financial statements like
income statement, balance sheet, and cash flow statement.
There is seldom any
company on this earth which is identifying and recording each and every
intangible asset in their books of accounts. On one hand, there are missed
intangible assets. And on the other hand, the expenses incurred to create those
intangible assets (knowingly or unknowingly) are recorded or charged to the
income statement as an expense. Such a policy will significantly diminish the
valuation of a company. It is a common issue spotted in startup companies. With
their hard work, they create intellectual properties but in the initial phase
of their business, they generate minimal sales based on that.
v Prone to frauds
There are many situations
when the financial statement becomes a tool to commit fraud. There are a lot of
agencies who base their decisions on funding, rating etc on financial
statements. Another possibility of window dressing of financial statement could
be by the management team itself. If the shareholders have introduced
remuneration policy linked to the performance shown in the financial
statements, the management team has an incentive to deliberately show higher
incomes. Another possibility of financial statement manipulation can try is when
majority shareholders are part of the board of directors and the management
team. When these shareholders want to exit from their investment in the
company, they have all the incentive to show higher profit and influence the
stock market price of the company. So that they can realize the higher value of
their investments.
v Ignores non-financial
matters
Successfully running a
business is not limited to sales, expenses, and profits. A lot of other
environmental, sociological, political factors, competitive position,
contribution towards local communities etc. impact the business. These factors
are ignored in the financial statements. Although big and good companies have
started taking care of these factors in their annual reports, there are many
companies for whom writing for reporting about these factors is just a
formality.
v Unaudited financial
statements
When somebody uses
unaudited financial statements, they can really be misleading without the
express opinion of the auditor’s about the true and fair view of the affairs of
the company. The sad part here is that some audited financial statements are
also as good as unaudited financial statements due to various reasons. The
reasons could be the inefficiency of auditors, when management and auditors
have common interests, etc.
When a potential investor
is looking at the financial statements of a company, what will he be interested
in? If i were the investor, i would be interested in the future expected
profits of the company. The simple logic behind this is that if i invest today,
i would get my return on investment only when the company continue making
profits and raise the levels of profit in the coming years. There is no express
indication by the financial statements about the future.
v Errors and omissions
The basic recording of
transactions is carried out by the accounting executive who is normally not
highly qualified. So there are always chances of errors and omissions. Such
misrepresentation in the ultimate financial statements.
v Qualitative information
Financial statements
highly focus on quantitative data and thus misses out on qualitative
information which is very crucial in running the show. Qualitative information
could be the efficiency of management, employees, customer satisfaction, the
efficiency of the supply chain, etc.
v Not self-explanatory
Financial statements are
not self-explanatory which a layman can understand. Reading, understanding and
interpreting the financial statements requires expert knowledge of accounting,
finance etc. Investors from other backgrounds have real difficulty in deciding
whether to continue their investment in a particular company or not. They have
to rely on other experts. A big investor can still manage but small investors
may find it difficult to afford expert advice for their small investments.
v Real profits hidden
Financial statements of a
company do not significantly distinguish between operating and non-operating
expenses and incomes. This mixes up the things. The true profitability of a
business can be hidden if there is a one-time income received from non-operating
activities of the company like profits from investments, etc.
v Valuation of closing stock
Valuation of closing stock
is it tool for the wicked management. It is very easy to manipulate the value
of the stock. In a manufacturing concern, it is very difficult at times to
determine the exact available quantity of raw material, work in progress, and
finished goods. For example, in ceramic industries, the sand-water mix is
stored in the ball mill. No human can go inside and measure the quantity
perfectly. Such situations are used for taking unnatural benefits by tweaking
the profits.
Who
are the stakeholders?
v Company management. The management team
needs to understand the profitability, liquidity, and cash flows of the
organization every month, so that it can make operational and financing
decisions about the business.
v Competitors. Entities competing against a
business will attempt to gain access to its financial statements, in order to
evaluate its financial condition. The knowledge they gain could alter their
competitive strategies.
The annual report (AR) is
a yearly publication by the company and is sent to the shareholders and other
interested parties. The annual report is published by the end of the Financial
Year, and all the data made available in the annual report is dated to 31st
March. The AR is usually available on the company’s website (in the investors
section) as a PDF document or one can contact the company to get a hard copy of
the same.
Since the annual report is
published by the company, whatever is mentioned in the AR is assumed to be
official. Hence, any misrepresentation of facts in the annual report can be
held against the company. To give you a perspective, AR contains the auditor’s
certificates (signed, dated, and sealed) certifying the sanctity of the
financial data included in the annual report.
The annual report has many
sections that contain useful information about the company. One has to be
careful while going through the annual report as there is a very thin line
between the facts presented by the company and the marketing content that the
company wants you to read.
For a better
understanding, I would urge you to download the Annual Report of ARBL and go
through it simultaneously as we progress through this chapter.
ARBL’s annual report
contains the following 9 sections:
Financial Highlights
The Management Statement
Management Discussion
& Analysis
10 year Financial
highlights
Corporate Information
Director’s Report
Report on Corporate
governance
Financial Section, and
Notice
Note, no two annual
reports are the same; they are all made to suite the company’s requirement
keeping in perspective the industry they operate in. However, some of the
sections in the annual report are common across annual reports.
Moving ahead, the next
section is the ‘Management Discussion & Analysis’ or ‘MD&A’. This
according to me is perhaps one of the most important sections in the whole of
AR. The most standard way for any company to start this section is by talking
about the macro trends in the economy. They discuss the overall economic
activity of the country and the business sentiment across the corporate world.
If the company has high exposure to exports, they even talk about global
economic and business sentiment.
Following this the
companies usually talk about the trends in the industry and what they expect
for the year ahead. This is an important section as we can understand what the
company perceives as threats and opportunities in the industry. Most
importantly I read through this, and also compare it with its peers to
understand if the company has any advantage over its peers.
Some companies even
discuss their guidelines and strategies for the year ahead across the various
verticals they operate in.
Finally, the last section
of the AR contains the financial statements of the company. As you would agree,
the financial statements are perhaps one of the most important aspects of an
Annual Report. There are three financial statements that the company will
present namely:
The Profit and Loss
statement
The Balance Sheet and
The Cash flow statement
We will understand each of
these statements in detail over the next few chapters. However at this stage it
is important to understand that the financial statements come in two forms.
Consolidated financial
statement or simply consolidated numbers
To understand the
difference between standalone and consolidated numbers, we need to understand
the structure of a company.
v As you can see in the above shareholding structure:
The balance 49% of shares
of CRISIL is held by Public and other Financial institutions
However, S&P itself is
100% subsidiary of another company called ‘The McGraw-Hill Companies’
This means McGraw Hill
fully owns S&P, and S&P owns 51% of CRISIL
Further, CRISIL itself
fully owns (100% shareholding) another company called ‘Irevna’.
Keeping the above in
perspective, think about this hypothetical situation. Assume, for the financial
year 2014, CRISIL makes a loss of Rs.1000 Crs and Irevna, its 100% subsidiary
makes a profit of Rs.700 Crs. What do you would be the overall profitability of
CRISIL?
v Schedules of Financial Statements
When the company reports
its financial statements, they usually report the full statement in the
beginning and then follow it up with a detailed explanation.
Have a look at the
snapshot of one of ARBL’s financial statement (balance sheet):
M3-Ch3-chart8
The Annual Report (AR) of
a company is an official communication from the company to its investors and
other stakeholders
The AR is the best source
to get information about the company; hence AR should be the default choice for
the investor to source company related information
The AR contains many
sections, with each section highlighting certain aspect of the business
The AR is also the best
source to get information related to the qualitative aspects of the company
Ø The management discussion
and analysis is one of the most important sections in the AR. It has the
management’s perspective on the overall economy of the country, their outlook
on the industry they operate in for the year gone by (what went right and what
went wrong), and what they foresee for the year ahead
Ø The AR contains three financial
statements – Profit & Loss statement, Balance Sheet, and Cash Flow
statement
Ø The standalone statement
contains the financial numbers of only the company in consideration. However
the consolidated numbers contains the company and its subsidiaries financial
numbers.
Comments
Post a Comment